Why Start With Our White Label Geofencing Marketing & Data Targeting?

Leading with our white labeled geofencing marketing and programmatic display allows Agencies & Marketing Partners to build comprehensive digital marketing full funnel strategies for your clients translating into leads, sales, foot traffic monitoring, branding and engagement.

Download White Label Geofencing Guide

White Labeled Digital Targeting To Help Our Partners Bolster Advertising To Drive Leads, Sales, Brand Awareness And Engagement

White Label Programmatic Display

Reach affinity and intent customers via our 25+ ad exchanges for your clients.

Facebook Instagram Geofencing
OTT/CTV Advertising
Addressable (Household) Geofencing
More +

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White Label Paid Social

Hyper target in-market customers based on intent and shopping behaviors for your clients.

Facebook/Instagram (Meta)
LinkedIn
TikTok
More +

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White Label PPC & Organic SEO

Reach lower funnel in-market customers who need you now for your clients.

Google Adwords
Local SEO & Search Engine Optimization
Microsoft Ads
More +

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White Label Data Targeting

Tools to find more lookalike audiences or visualize data performance for your clients..

Audience Curation & Data Segments
White Label Analytics & Reporting
CRM Retargeting
More +

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How We
Truly Partner With Marketing Firms
And Help Our Agency Partners Scale?
Let Us Show You

We’ve Been Doing This For A While & Typically Agencies Need Support In The Following Areas To Streamline And Scale Their Growth

Advanced Tech Marketing Solutions

Lower funnel tactics like to Geofencing, Google Ads, and Facebook as well as middle/upper funnel tactics such as OTT Advertising and Programmatic Display are what we execute as a partner. 20+ digital channels.

Education & Sales Material So You Can Sell More

We truly empower our agency partners. You get website templates, decks, proposals, and unbranded explainer video, and even one-pagers in powerpoint that you can white label. We truly support our partners.

Your One Point Senior Media Planner

Our media planners are well versed in digital channels across the board and they get strategy. Coupled with a solid ad ops team that builds, launches and optimizes campaigns for maximum performance, we got your back as your media partner.

White Labeled Platform Reporting & Analytics

Visualize your client's data across all your digital channels. One channel or multiple digital channels. One client or multiple clients. Download reports with your logo on them or view marketing data 24/7. Our reporting is agile and available to all agency partners.

Creative Support So You Can Scale With Clients Fasters

We can provide video or banner creative ads for your campaigns and your clients. Our team can help devise eye popping creative assets and creative strategy to better scale your ad campaigns. We handle it all in-house.

Profit Margins For Continued Scalability

Gotta make money right? And we're here to coach and ensure you sustain healthy margins between you and your clients while delivering incredible results to them.

As A White Label Partner, You'd Be In Great Hands. These Agency Partners Are

Gain Access To Our Academy

Types Of Brands We Serve

Knowing we white label to agencies, we service many of their SMB’s and Local Brands that deserve access to the best in class white labeled advertising technology. From Facebook Geofencing Marketing & OTT Advertising to Call Tracking & Lookalike Modeling, we leverage digital solutions that translate into leads, brand awareness, and engagement. Below are a just a few of the industries we serve for our white label partners:

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Agencies & Partners We Serve

We created an entire white label partner program just for agencies. We partner with over 600+ marketing consultants and digital agencies who need a partner who gets strategy and can leverage our programmatic display, education and our academy, and geofencing marketing to bring powerful solutions to clients, that are both profitable to their client…and to their agencies. Partners we serve:

  • Digital Marketing Agencies
  • B2B Consultants
  • Marketing Tech Firms
  • Marketing/Industry Consultants
  • TV/Radio Stations
  • Technology Companies
  • News Publications

View White Label Video Case Study

More Than Just Results…It’s Process & Partnerships

With countless agencies and brands, leads and conversions is half the battle. The other half is a partner you trust, is proactive in communication and recommendations, and gets strategy.

Case Study I

20% Year Over Year Enrollment…During COVID-19 Pandemic

After inquiring about our OTT Advertising solution, we expanded our relationship with this university to assist with geofencing marketing, ott advertising, google adwords, Facebook, data analytics and call/form tracking to measure everything with our full funnel marketing plan. To say the least, it wasn’t simply the results…client felt like we cared as much as they did about the relationship and the strategy we provided…And it showed.

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Case Study II

We Leverage Our Own Digital Advertising…For Ourselves

Everything we do for our clients…we do for ourselves. So it’s never lip service or on the job training. We have processes and full funnel advertising we leverage for ourselves that produces countless leads a day for our agency ranging from inbound marketing and programmatic display to paid media and paid social. These best practices are filed away and brought out for any clients and agencies who need them to grow themselves.

View Our Agency Case Study

Case Study III

A Testament To Our Agency Partners…And Our Team

   

After winning Inc.’s 2020 Best Places To Work & Their Fastest Growing Companies In America, we’ve built an enterprise that not just our client’s can appreciate, but our team can be proud of. Our senior directors have over 10+ years of marketing experience and deep experience in digital strategy, so your engagement is more than just the results. It’s about a partner you can confidently team up with to ensure the growth of your enterprise.

View More Case Studies

We Support Our Agency Partners: Always Be Learning

Access A Comprehensive 4-Hour Training On Programmatic Display & Geofencing Marketing

From our industry and product specific webinars to our Partner Academy Course available to our brands, white label partners, and referral partners, we take education seriously. Education only allows us to ask the right questions to uncover more ROI opportunities for brands. And we make it available to you.

View Programmatic Course View Educational Webinars

 

 

Frequently Asked Questions From Most Agency Partners

The same marketing and technology solutions we leverage for clients, we even leverage for ourselves, and our partners can leverage for your clients. Discover the frequently asked questions our white label partners ask before partnering with Propellant Media Partners.

      propellant media certified gold partner

What Do I Get As A White Label Partner?

  • Propellant Media Academy - https://academy.propellant.media/ Access to our academy only available to our larger direct brands and white label partners that includes 20+ modules of content around OTT Advertising, Programmatic Display, Digital Strategy, and of course Geofencing Marketing.  It also includes other course such as our Google Ads course for Media Planner and Sales Professionals in digital media.
  • White Label Execution Documents – Proprietary documents including proposals and insertion orders for onboarding your own clients.
  • White Label Explainer Video – Unbranded explainer video similar to the one here on this page: https://propellantmediapartners.com. You can embed the html code to any website, landing page, or email you want to utilize.
  • White Label Case Studies – Case studies you can immediately white label as if they are your own clients in various industries including Car Dealerships, Banking, Real Estate, Retail, Restaurants, Healthcare, Legal, and other industry sectors.
  • Access To Geofencing Selling Videos – Videos we’ve recorded that you can review to assist you and your team in educating your potential clients better.
  • Access To Webinars – Gain access to our library of past and future webinars we host for our white label partners and many of our direct clients
  • Initial 1-Hour Call With Senior Director & Ongoing Support – Includes the initial strategy session and onboarding as well as how to educate your clients on geofencing.
  • White Labeled Videos – Videos that you can white label and share with your clients including explainer videos.
  • Real Time Analytics & Reporting Dashboard – Access to your own dashboard analytics platform that you can utilize for each of your clients moving forward.
  • Geofencing E-book You Can White Label – You can gain access to our geofencing 101 e-book in which you can add your logo to the e-book and share with your prospects and clients. We only ask you do not publish the e-book to other publications.  Only utilize for inbound marketing and outreach purposes.
  • OTT Advertising E-book You Can White Label – You can gain access to our ott advertising e-book in which you can add your logo to the e-book and share with your prospects and clients. We only ask you do not publish the e-book to other publications.  Only utilize for inbound marketing and outreach purposes.

What other services do you white label beyond geofencing, ott advertising, and programmatic display?

Our other services we white label include:

Tell me about your customer support and the people I'd be communicating with?

You are assigned a senior director, vice president or partner who becomes your "customer success" partner in all things digital (geofencing, programmatic display, ott advertising, and even google ads and facebook ads if needed).  And that partner is backed by our ad ops team.  We offer support in multiple time zones on the phone, via email, or login to our reporting and analytics dashboard portal to see performance across all your clients. And of course, you have access to our Propellant Media Academy that gives you instant access to vast array of answers to digital topics, which is updated every week.

What type of collateral do I receive from Propellant Media?

Within your Propellant Media Academy portion, our team creates presentations, one sheets, and other collateral that meets your company’s brand standards.  For example, you can white label our geofencing ebook to your own branding and likeness. You can also receive our success stories, pre-built proposals, category-specific decks, and reporting that is client-facing with your logo.  Your client will never see, hear, or know about Propellant Media – we work for you.

What does your white label analytics & reporting look like?

Our clients have 24-7 access to an online reporting portal, that gives you key performance indicators about your campaign.   We can even give your client access to this dashboard.  We report impressions, click-through-rate, view-through-rate, publisher performance, creative performance, device performance across mobile/desktop/tablet, geographic reporting, conversion reporting and much more. Here is an example of the reporting.  Here are other examples below: Google Ads Dashboard - https://propellant.media/wp-content/uploads/2020/12/Propellant-Google-Adwords-PPC-Dashboard-Example-Fall-2020.pdf Facebook Ads Dashboard - https://propellant.media/wp-content/uploads/2020/12/Propellant-Facebook-Dashboard-Example-Fall-2020.pdf Programmatic/Geofencing Dashboard - https://propellant.media/wp-content/uploads/2020/12/Propellant-Media-Programmatic-Tactics-Report-Sample-128.pdf Google Analytics Dashboard - https://propellant.media/wp-content/uploads/2020/12/Propellant-Dashboard-Example-Google-Analytics-67-Fall-2020.pdf OTT Advertising Dashboard - https://propellant.media/wp-content/uploads/2020/12/Propellant-Media-Programmatic-All-Tactics-OTT_CTV-OC-W-Report.pdf Call Tracking Dashboard - https://propellant.media/wp-content/uploads/2020/12/Propellant-Media-CallRail-242-Report-Sample-Fall-2020.pdf

What does white label partner training look like?

Agency training consists of three (60-90 minute) web/phone trainings.  During the first training you will learn all the digital products and how to use the "Client Capabilities Presentation" to explain digital advertising to your clients.  During the second training you will learn about the digital buying process, plus our easy-to-use online  Insertion Order portal.  The third training guides you through reading and interpreting reports, as well as mastering the digital pitch.  Once your onboarding is complete you have access to weekly webinars every Wednesday at 12n eastern on a variety of digital topics from deep dives on ad products, to new offerings, and prospecting to closing.

What types of agencies, consultants & marketing companies do you work with?

We work with agencies big and small across the country who specialize in a variety of industries including: direct mail, media buying, creative production, as well as industry-specific verticals. That also includes branding, publications, radio stations, tv stations, PR firms, web development & design firms, and more.

Can you share more about your pricing?

We lower our rates for our white label partners.  We do have a one-time set up fee for the direct advertiser as well as a one-time fee to become a white label partner with Propellant Media..  To learn more about our pricing, contact our team for more details and we'll send over official pricing.

Do you do your digital buying in house or through a third party?

All digital media planning and media buying is done in-house.  We work with over 7 DSP's, 30 ad networks, and 1,000's of PMP's, and millions of mobile apps and websites.  Each campaign is assigned a Propellant Media Campaign Manager who handles your client’s campaign optimization.  No "set it and forget it" with Propellant Media campaigns!  And again, you will have access to a reporting dashboard.

In which advertising verticals/categories do you specialize?

Propellant Media has managed digital campaigns with SMB's in hundreds of retail categories from higher education and retail to healthcare/medical to restaurants.   To support bigger marketing budgets in automotive, political, concert promotion, financial, and real estate we’ve created industry-specific decks to give you the expertise to win new clients.

How will you help me figure out what digital products my clients need?

At Propellant Media, we not only fulfill digital campaigns, but we also handle campaign planning.  Our client support portal gives you access to our Request For Proposal (RFP) system, which you can use to submit requests 24-7.  Once we receive your request our team of digital specialists create a Digital Campaign Planner specific to your client’s business and return it to you within 2 - 3 business days.

What exactly do you mean by “white label”?

Propellant Media works as your digital department completely behind the scenes to fulfill and execute digital campaigns on your behalf.  We provide collateral with your brand standards and support on the phone under your company name.  We are a marketing extension of you and your organization.

Where is your staff located?

We have two offices both located in the United States.  One in Charlotte, NC and another in Atlanta, GA.  We do not outsource any of our services overseas.

How large does my agency have to be to work with you?

We work with 1-person agency and marketing company shops on up.  And we've partnered with larger organizations over 100 people.

How long does it take to get campaigns live?

As long as we have creative ads, locations to geofence (or keywords for the keyword contextual campaigns), pixel placed for site retargeting if that's part of the campaign, fees for the first month paid, and lastly the url and overall strategy, we can get campaigns live in 3 - 5 business days.

What ad sizes for static, video and ott ads is recommended?

We typically recommend the following ad sizes in pixels that typically gets the bulk of traffic when placed in inventory on websites and mobile apps (must be under 150 kb's each):

  • 300 x 250
  • 320 x 20
  • 300 x 50
  • 160 x 600
  • 728 x 90
  • 300 x 600
  • 970 x 90
  • 1080 x 1080
We accept gifs, png's, jpeg's, animated, and html5 ads. Here is a great link we use to help with the process of developing ads whether it's you or our creative team developing the ads: Creative Ad Process Document. When you open, we suggest you watch the video link on the first page to help you get acclimated to it. If you use it to go through the creative ad process, we'll send you the responses after you hit submit.
Also, we do accept video ads as well for pre-roll, post-roll, midstream, etc.... They must be 150 mb's or smaller. Must be in mp4 file formats. But for the length of the videos, they must be 15 seconds, 30 seconds, or 60 seconds EXACTLY. Not 30.1 seconds or else the video inventory for 30 seconds won't be available for a 30.1 second video.
  • Audio Bitrate: 160 kbps or higher
  • Video Bitrate: 5.4 mbps or higher
  • Preferred format: mp4 (h.264)
  • Max video file size: 200MB Limit.

Why should we partner with you versus other competitors?

Top reasons include:

  • We can get campaigns live in 3 business days
  • We have a team that can assist with creative ads
  • Our CPM's and monthly minimums are not cost prohibitive
  • We do google ads, facebook/ig ads, and more thus giving us more perspective into how programmatic fits within your overall marketing mix
  • Our geofencing is precise (can target all the way down to the contours of a building
  • We have tons of case studies and recipes for success

How do I get started with Propellant Media's white label program?

When you are officially interested, you can schedule a demo from our team to hear more about our capabilities.  We respond within 24 hours.  But onboarding is simple after agreement is signed.   Contact us to learn more.

White Label Partner Platforms

Our Suite Of Advertising Exchanges To Fit Your Digital Advertising Needs

Real Time White Labeled Reporting Analytics Dashboard To Measure All Campaigns

View all your digital marketing channels via one dashboard 24/7…No more excel spreadsheets you receive months after campaigns are launched. Get them the next day.  And most importantly, view measurements from phone calls, form submissions, button clicks, and even walk-in conversions from digital your marketing campaigns.

Leverage the reporting at scale with business intelligence insights and data you can make real time decisions from:

View White Labeled Reporting Analytics Suite

Your White Labeled Analytics & Reporting Features

Track Walk-In Conversions Via Your Geofencing, Addressable Geofencing & OTT/CTV Advertising Campaigns

Import Any & All Digital channels To Visualize Performance (Google Ads, Facebook & Instagram, Google Analytics, Search Engine Optimization, Call Tracking, LinkedIn)

Better understand the relationship between geofencing and your full funnel tactics

Compare Advertised To Walk-In Foot Traffic To Natural Walk-In Foot Traffic

Visualize data better to optimize and pivot marketing spends in real time for faster improved performance

Download Reports In PDF, Excel, and PPT with your logo to share within teams and for clients

View Sample White Label Analytics Report

Have A Marketing Problem…Let Us Solve It For You & Your Clients

Be it a la carte white label pricing or wanting to book a white labeled demo, enter your information and we’ll respond within 4 hours…not 24 hours.

Contact Home - Propellant Media Partners

How can we help with your marketing? Can you share more about your enterprise?

Contact Home Mobile - Propellant Media Partners

How can we help with your marketing? Can you share more about your enterprise?

Atlanta Office

976 Brady Ave NW, Suite 100

Atlanta, GA 30318

+1 (877) 776-7358

Charlotte Office

436 E 36th St

Charlotte, NC 28205

+1 (877) 776-7358

Client Testimonials

I’ve worked with many, many partners in the past and have never had the same level of ownership of client’s goals as Propellant Media exhibits. It’s terrific working with the PM team. They’re all very knowledgeable, flexible and true partners.

Lisa | Kennesaw State University

They deliver solid, no-nonsense PPC work. Tough to do for a 1,000+ person luxury real estate company.

Craig | Douglas Elliman

They’ve added a whole new line of business to our company. The academy also helped scale our education for our sales team.

Brock | Omnitized

Our agency was on the hunt for a partner to provide geofencing services and Propellant has been the perfect fit. Their team has been great about answering questions, helping us get campaigns off the ground, and providing exceptional customer service. We'll continue to use Propellant for our clients and recommend their services to others in the industry!

Ellie | E Power Marketing

Propellent Media’s digital marketing efforts are highly effective, but customer service is their greatest strength.

Barbara | Undisclosed Locations

Hey, what you guys can do is a bit scary, but cool at the same time. It’s kind of like magic.

Dave | High End Jewelry Store

We saw a large increase in walk-in and web traffic for our clients.

Steve | ES Group Marketing

We are an agency that works with small businesses to create and execute value-added digital strategies. Propellant is our partner for geo-fencing campaigns. They do a wonderful job of working with us to ensure we have the customized campaign for our clients. They are professional and always working to create great and productive campaigns.

Cynthia | Cync Up

The Center was very pleased with the execution of our digital ads. We've had great reach and any time we needed a change to be done, Justin was quick to fix it.

Torrie | Center For Human & Civil Rights

Marketing Agencies We Partner With

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