It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
Reports prove that our attention span is dipping. The point behind all these reports is that people are not ready to read content. But that’s one side of the coin. Just give them an engaging novel with no pictures, loaded…
It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
We all know that digital marketing is one of the most effective ways for businesses to increase brand awareness, attract new customers, and drive more sales. Unfortunately, many businesses do not have the time, money, or resources to market their…
It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
Standing out and delivering outstanding value to clients is vital in digital marketing. One way agencies can accomplish that would be with white-label analytics and reporting. These tools enable agencies to provide detailed, branded reports under their brand, enhancing their…
It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
Using a white label digital agency can help your business improve its service offerings without having to develop expertise internally. For starters, determine what services you require and research partners with practical experience in those areas. Assess their reliability, service…
It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
Customers are finicky. A slight delay in addressing their issue, complex terms and conditions, or even a mere miscommunication can turn them off, resulting in a customer churn. In such circumstances, retaining customers becomes a key to unlock speedy success…
It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
White label marketing is one of the lesser-known internet marketing tools that has helped companies grow and manage their workload. If you are an aspiring blogger or internet marketing agency, a white label course will help you make your internet…
It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
If you are a marketing agency, you know the struggle of creating content marketing strategies for multiple clients. Writing blog posts, infographics, website content, social media content, and many more while drowning in deadlines. It can compromise the quality of…
It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
Many marketers scratch their heads when terms like “programmatic advertising” and “native advertising” are used. These forms of advertising aim to get your attention, but they do so in very different ways. Programmatic advertising involves software and real-time bidding for…
It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
Want to scale your marketing efforts without having to build an in-house team of experts? We all know that having an internal marketing team requires significant investment, including resources, expertise, and, most importantly, time. Since most businesses nowadays operate in…
It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
If you are new to the concept of geofencing and/or are looking for a reliable white-label geofencing marketing agency, you have come to the right place. Geofencing marketing campaigns are one of the most reliable marketing strategies that allows you…
It goes without saying that the audio advertising landscape is changing at a rapid pace, and programmatic audio advertising is no small part of that evolutio...
If your digital marketing agency doesn’t offer social media marketing services, it can become a challenge to start everything from scratch and still be...
Reputation is the lifeblood of any business. A single bad feedback would be a dent on your repo, sending potential customers away, while positive reviews can...
Struggling to offer SEO services to your clients? White label SEO could be the game-changer you’ve been waiting for. White label SEO gives you a team o...
Programmatic advertising has made targeting the right audience in the right place at the right time more effective. This strategy ensures that your ad is dis...
With the rise of over-the-top (OTT) streaming services like Netflix and Hulu, the way we consume content has undergone a drastic change. With this shift, adv...
Today, successful businesses must keep up with social media marketing. That is where white label Facebook and Instagram advertising agencies step in. These a...
With over 2.93 billion monthly active users, Facebook has reached roughly 40% of the world’s population, offering a great marketing channel for busines...
White label Google Ads PPC (pay-per-click) agencies outsource managing their clients’ PPC campaigns to a third-party service provider. These agencies handle the Google Ads and PPC administration under your brand so that you can provide PPC solutions with no in-house…
This company was trying to find a partner who could meet a CTR goal of .08% in the alternative energy vertical with minimal success. They needed a geofencing solution, but also reporting that would provide full transparency to overall reporting infrastructure. They enlisted the help of our team to more precisely target their audience and drive down the CTR they had been seeing from other vendors.
Solution We Implemented
After better understanding the overall campaign challenges, we decided it was vital to implement a full funnel programmatic strategy that included geofencing marketing, site retargeting, and keyword contextual search retargeting.
KeyWord Contextual Search Retargeting: We started the campaign with an expanded keyword set due to our expertise with energy campaigns for both search retargeting and keyword contextual. We were then able to quickly optimize at the keyword level for the best performing keywords in the set. Following the keyword optimization, the team used day-parting and domain targeting to improve the performance. The final piece of the puzzle was optimization based on recency. The recency window was made smaller and the efficiency was greatly improved.
Site Retargeting: Knowing the client was already doing google ads and facebook/Instagram advertising, we needed to implemented other forms of site retargeting to provide even more support to their overall advertising efforts. So we carved out 5% of the budget to make their overall advertising work smarter.
Geofencing Marketing: Our tried and true geofencing campaign is a bedrock of what we do and why they reached out to us. We geofenced new constructoin communities that were single family in nature knowing these families and home buyers were open to implementing solar panels in their homes after they were fully and close to constructed.
Result (Improved the Client’s CTR)
Through multiple tactics and optimizations our team was able to achieve a CTR of .25% which more than tripled the company’s goal of .08%. Over the cost of $4,000/month, we were able to attribute 27 conversions, or $148 cost per conversion.
In addition, the client noted the uptick in leads flow from the site retargeting, which lowered their cost per lead across facebook and google ads campaign because of the full funnel advertising that was implemented.